Primaries Are Won Before the Final GOTV Push
Campaigns spend months talking about Election Day. But by the time Election Day arrives, much of the work that determines who wins should already be done. We just came through another round of primaries where CampaignHQ clients scored some big wins. Every race was different, but the campaigns that execute well tend to have something […]
The Old Public Affairs Playbook Can’t Stop the Next Data Center Moratorium
A small, loud group of opponents can kill a project most people would otherwise support. It happens at city council meetings and planning commission hearings, and it’s happening more and more around land use projects: data centers, the solar and wind energy needed to power them, affordable and multi-family housing. The people who show up […]
Political Texting Is Changing. Here’s What Smart Campaigns Should Do Next.
If you’re involved in campaign communications, Campaigns & Elections recently published an excellent article by Caitlin Huxley titled, “The Spam Folder Is Coming for Political Texts. Here’s How to Stay Ahead.” It’s a worthwhile read because it highlights an important reality: political texting is changing. As mobile carriers and device manufacturers continue improving spam detection […]
2026 Campaign Strategy: Lessons from the Primaries and What Campaigns Should Do Before November
2026 campaign strategy is already taking shape as campaigns across the country analyze primary election results and prepare for the general election. The lessons emerging from this year’s races offer valuable insight into voter turnout, campaign communications, and the voter contact strategies that are proving most effective. To explore those trends, CampaignHQ recently hosted a […]
How Campaign Texting Helped Win a Statewide Runoff Election
Campaign texting helps campaigns break through the noise, reinforce key messages, and stay top of mind with voters during the most competitive races. That was exactly the challenge facing Mayes Middleton’s campaign as it entered a statewide Republican runoff election in Texas. After finishing first in a crowded Republican primary field, Middleton advanced to a […]
How Campaign Texting Helped Defeat San Francisco Proposition D
Campaign texting helps organizations quickly educate voters, reinforce key messages, and drive action when time is limited. That was exactly the challenge facing the San Francisco Chamber of Commerce and Advance SF as they worked to defeat Proposition D, a ballot measure that would have increased the city’s CEO tax by 800%. The campaign had […]
How Live Ringless Voicemail Reached 25,000 Voters Before Election Day
Live ringless voicemail gives campaigns a powerful way to deliver one final message to voters without requiring them to answer the phone. In the final days of a competitive California Assembly primary, Dom Belza’s campaign needed an efficient way to reinforce its message before voters headed to the polls. The campaign faced two significant challenges: […]
How a Multi-Mode Voter Contact Program Helped Win 18 of 19 Targeted Primary Races
When campaigns think about voter contact, they often think about a single tactic: text messages, live calls, doors, mail, or digital ads. The reality is that the most effective voter contact programs rarely rely on just one channel. A multi-mode voter contact program combines multiple outreach tactics to identify supporters, refine targeting, and drive turnout […]
What Political Campaigns Should Be Doing After Memorial Day
Political campaigns should treat Memorial Day as the unofficial beginning of the stretch run. For a lot of campaigns, this is the point where things either start getting serious or start falling behind. Summer moves fast.Voters get harder to reach.And before long, every campaign in the country is trying to talk to the exact same […]
Voter Contact Strategy for Primary Campaigns: Stop Calling the Wrong Voters
Primary campaigns create a different challenge than general elections. Smaller voter universes, lower turnout, and tighter budgets leave less room for mistakes. That is why a strong voter contact strategy for primary campaigns matters. Many campaigns focus on making more calls. However, volume alone does not win elections. Smart campaigns focus on reaching the right […]